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(AUDIO) Radical Focus or Rejection: Why Defining Your Product-Market Fit Is No Longer Optional

Zach Peña — Chief Executive Officer

Ethan Summers — Chief of Staff

Today, we dive deep into product-market fit in the data center industry, examining the three strategic approaches that define success or failure, and why understanding your market position has never been more critical in an era of increasingly selective capital.

 

In this recording, we’ll review:

  • The three core approaches to product-market fit: product-led, market-led, and founder-led strategies
  • Why founder-led “super groups” carry the highest risk despite their initial appeal
  • How build-to-suit strategies can trap you into being “anything to anyone”
  • The critical importance of radical focus and why it must fit on a sticky note
  • Why timing matters as much as product innovation
  • How smart money is getting pickier and passing on deals at faster rates
  • The fundamental shift from “if you build it, they will come” to rigorous market validation
  •  

And much more.

 

 

Want to learn more about how Empirix Partners can help your mission critical team thrive? Let’s get the conversation started.

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Zach Peña

In the last decade, Zach led and built mission critical procurement programs at NTT, Microsoft, and Insight Sourcing Group. As a partner with Decennial Group and the leader of Empirix Partners, he is excited to bring world-class strategic sourcing and procurement advisory to the mission critical industry as we navigate growing demand and new headwinds. Before starting his career in supply chain, he proudly served in the Marine Corps and graduated from the University of Tennessee's top-ranked supply chain management program.
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